Description: About this productProduct InformationMethods in Behavioral Research has achieved its market-leading position with its concise and strategic approach to methodological decision making. Combining helpful pedagogy and rich examples, Cozby's eleventh edition again incorporates learning objectives, illustrative graphics, and activities to increase student involvement. Highlights of the new edition include a broader introduction of different research techniques in Chapter 4, extensive revision of the "validity of measurement section, and updated structural equations models. Also available with this edition is McGraw-Hill's Connect, the only integrated learning system that empowers students by continuously adapting to deliver precisely what they need, when they need it, and how they need it, so that your class time is more engaging and effective. Connect is sold separately and does not come automatically with the purchase of the textbook.Product IdentifiersPublisherMcGraw-HillISBN-100077861892ISBN-139780077861896eBay Product ID (ePID)203535028Product Key FeaturesAuthorPaul C. Cozby, Scott BatesPublication NameMethods in Behavioral ResearchFormatTrade PaperbackLanguageEnglishPublication Year2014TypeTextbookNumber of Pages448 PagesDimensionsItem Length9.1inItem Height0.6inItem Width7.3inItem Weight20.4 OzAdditional Product FeaturesLc Classification NumberBf76.5.C67 2015Grade fromCollege FreshmanGrade toCollege FreshmanEdition Number12Table of ContentMethods in Behavioral Research, 12e Table of Contents Chapter 1: Scientific Understanding of Behavior Chapter 2: Where to Start Chapter 3: Ethics in Behavioral Research Chapter 4: Fundamental Research Issues Chapter 5: Measurement Concepts Chapter 6: Observational Methods Chapter 7: Asking People About Themselves: Survey Research Chapter 8: Experimental Design Chapter 9: Conducting Experiments Chapter 10: Complex Experimental Designs Chapter 11: Single-Case, Quasi-Experimental, and Developmental Research Chapter 12: Understanding Research Results: Description and Correlation Chapter 13: Understanding Research Results: Statistical Inference Chapter 14: Generalization Appendix A: Reporting Research Appendix B: Ethical Principles of Psychologists and Code of Conduct Appendix C: Statistical TestsCopyright Date2015Target AudienceCollege AudienceTopicMethodology, Research, Experimental Psychology, Research & MethodologyLccn2014-027220Dewey Decimal150.72Dewey Edition23/Eng/20220913IllustratedYesGenrePsychology, Social Science
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Number of Pages: 448 Pages
Language: English
Publication Name: Methods in Behavioral Research
Publisher: Mcgraw-Hill Education
Item Height: 0.6 in
Publication Year: 2014
Subject: Methodology, Research, Research & Methodology
Item Weight: 20.4 Oz
Type: Textbook
Item Length: 9.1 in
Subject Area: Social Science, Psychology
Author: Paul C. Cozby, Scott Bates
Item Width: 7.3 in
Format: Trade Paperback
