Description: Naming Gift Opportunities : How to Successfully Secure More Naming Gifts, Paperback by Stevenson, Scott C. (EDT), ISBN 1118691830, ISBN-13 9781118691830, Brand New, Free shipping in the US Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations discover ways to promote naming gifts, identify new naming gift opportunities, and successfully close more naming gifts. It includes easy to understand procedures for establishing or enhancing naming giftplans, examples of practical and creative naming gift opportunities, strategies or marketing named gifts, and examples of what various nonprofit organizations have done to increase named gift. Important topics covered include: Naming opportunities Essential elements of a named agreement Valuing naming gift opportunities Naming policy considerations Naming rights limits Gift appeal Donor outreach Naming gift consequences Named sponsorship opportunities Minimum endowment levels Special events Naming gift guidelines Named endowments Naming gift requirements Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
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Book Title: Naming Gift Opportunities : How to Successfully Secure More Namin
Number of Pages: 52 Pages
Publication Name: Naming Gift Opportunities : How to Successfully Secure more Naming Gifts
Language: English
Publisher: Wiley & Sons, Incorporated, John
Subject: Nonprofit Organizations & Charities / Fundraising & Grants, General, Nonprofit Organizations & Charities / General
Publication Year: 2013
Item Height: 0.1 in
Type: Textbook
Item Weight: 5.2 Oz
Item Length: 11 in
Subject Area: Business & Economics
Author: Scott C. Stevenson
Series: The Major Gifts Report
Item Width: 8.5 in
Format: Trade Paperback
